Motorflash.com Leads: two modes, one promise
Lead generation with real purchase intent · Qualified or unqualified
Lead generation with real purchase intent, powered by Motorflash.com organic traffic and the largest stock and inventory base in the market. Choose between leads qualified by our scoring system or unqualified prospects for your internal qualification. No advertising investment: you only pay for what you receive.
Where do the leads come from?
Two complementary traffic sources fueling the channel: organic SEO traffic and the largest stock and inventory base in the market.
- check_circleQualified organic SEO: brand and model ranking (Audi A4, Q3, Q5…) and purchase-intent searches ("used Citroen Madrid").
- check_circleMotorflash portal: the largest stock and inventory base in the market, with organic traffic specialised in automotive.
- check_circleHigh-quality lead: the user arrives looking to buy, not browsing out of curiosity.
70,000+
Vehicles published on Motorflash.com
17,000+
Dealerships working with Motorflash.com
120,000
Monthly organic visits to the portal
SEO
Ranking by brand, model and purchase intent
Two modes, one promise
Choose the qualification level that best fits your sales team. You only pay for delivered leads — no advertising investment.
Qualified
Filtered by our scoring system: we only deliver leads above the minimum qualification threshold. Maximum quality for your sales team.
Prospect (unqualified)
Same traffic origin, no scoring filter. Higher volume, qualification handled by your sales team. No duplicates or repeats.
No advertising investment
You do not pay per click or per campaign: you only pay for what you receive. Scalable model based on your team's management capacity.
Full deliverable
Every prospect arrives with name, phone, email, vehicle of interest (make and model), purchase intent (timeframe and urgency) and location (province and city).
Quality filter
Only 70% of the leads generated pass the initial filter. We only deliver those that are valid prospects.
Hot contact
Immediacy is key: hot contact multiplies conversion. We send the lead the moment it comes in so you can act with maximum information.
Scoring system · 6 variables
Purchase intent
Less than 1 month · 1-3 months · 3+ months. The expected purchase timeframe directly impacts the score.
Vehicle fit
Scale from 1 to 5 on the searched model. The better the fit with your stock, the higher the score.
Location confirmation
Dealership province and city. Confirms the buyer can travel to your point of sale.
Interest in visiting
Real availability to come to the dealership. Filters out those who are only exploring.
Trade-in vehicle
Possible part of the payment via their current car. Double opportunity: used-vehicle appraisal + new-vehicle sale.
Payment method
Financed · Cash · To be defined. Adds context on closing capacity and speed.
Real client case
Real results from a dealership after implementing the Exclusive channel. Average score obtained: 55/100.
- check_circle2 operations converted into real revenue out of 22 qualified leads.
- check_circleAverage lead score: 55/100 across the 6 scoring variables.
- check_circleScalable model: the more volume published, the more leads generated.
230
Cars published · active inventory on the portal
92
Prospects generated through the Exclusive channel
22
Qualified leads above the scoring threshold
9%
Lead-to-sale conversion rate · 2 sales closed
Let's talk about your leads
We help you define the traffic generation model that best fits your dealership. Speak to our sales team about the right mode and volume for your operation.
Combine it with the rest of the Motorflash ecosystem
Dealer + Multipublicación
Specialists in advanced used-vehicle management: expert price and quality control plus multi-publishing on 16+ portals.
CRM4YOU
The automotive CRM to measure and optimise your sales process: KPIs, conversion and per-rep tracking.
Contact Center
Omnichannel service, total efficiency.
Photocall AI (Spyne)
AI photography and video for cars.
WhatsApp Business
Smart conversations with AI on WhatsApp.
Motor-Chat
AI that answers your Coches.net and Wallapop chats instantly.
Motorflash AI
Conversational AI for your dealership, 24/7.
Web Services
Websites and marketplaces for dealerships: 3 tiers, from Única to Platinum.